New York, N.Y. (Feb. 15, 2022) – As Major League Soccer (MLS) gears up for its 28th season, MLS clubs will host music, interactive fan experiences, and community-focused events from Feb. 15-18 in celebration of the return of soccer and unveiling of clubs’ 2023 adidas kits.
The 2023 jerseys feature the new MLS/Apple badge on the left jersey sleeve that will be worn on club’s authentic jerseys. Unique elements for each club are infused throughout the jersey design. For example, Nashville SC’s jersey reflects the new beat of Music City, and St. Louis CITY SC’s signature colors pay homage to the state’s flag.
“Major League Soccer is part of North American culture and our League’s 2023 jersey designs distinctively reflect our clubs and their communities,” said Rachel Hoagland, MLS SVP of Consumer Products. “It’s a soccer culture we are defining together. We are thrilled to have an innovative partner in adidas that collaborates with clubs on kits that inspire the soccer community and connect with a new generation of fans – inviting them to become part of the League for a New North America and embrace their love for the sport through fashion.”
The 2023 jerseys will be available starting today for purchase at MLSstore.com and at team stadium stores. A sampling of club jersey reveals is below. For complete club plans and more information, visit MLSsoccer.com.
- Atlanta United – Today, the club’s kit will launch on social media ahead of the club’s second annual American Family Insurance Cup at Mercedes-Benz Stadium against Liga MX’s Toluca F.C. The festivities continue Saturday, Feb. 18 as Atlanta takes over the Underground Atlanta for their annual block party to kick off the 2023 season. Featuring live music, vendor pop-ups, and free promotional items, this is the ultimate way for fans to get excited for the season.
- FC Dallas –FC Dallas will launch its 2023 kit on social media Thursday morning ahead of the FC Dallas Foundation’s annual Cocktails & Cleats Gala on Feb. 16 at The National Soccer Hall of Fame at Toyota Stadium. Fans attending will meet FC Dallas players as they show off the new secondary kits. This event serves as the club’s largest annual fundraiser to support the Foundation’s mission of promoting education, health and wellness to empower youth and communities in North Texas.
- Inter Miami – Will host a series of events to unveil their 2023 away jersey. The Club began the unveil with an intimate “Behind the Design” event with fans that pulled back the curtain of the club’s jersey design process. The Club will host a Fútbol Fiesta in their final preseason friendly this Saturday as the team dawns the kit on the pitch for the first time. The festivities with culminate with a full team autograph session for Season Ticket Members. The next day, the jersey will be on display again as First Team players, Ariel Lassiter, Benjamin Cremaschi, Bryce Duke, and Drake Callender rock the kit in the Miami Design District at the Inter Miami CF Footprint at Miami Concours. Tune-in to club social handles for more surprises.
- LA Galaxy – Will host the launch of the 2023 LA Kit at the Million Dollar Theater in downtown Los Angeles on Thursday, Feb. 16, with doors opening to the public at 6:00 p.m. PT. Those in attendance for the launch event at the Million Dollar Theater will have the first opportunity to purchase the new 2023 away jersey in person at Grand Central Market next door, with the jersey going on sale to the public at the LA Galaxy Team Store on Friday, Feb. 17. Additionally, the LA Kit will be available throughout the weekend until Sunday, Feb. 19 at the LA Galaxy Team Store pop-up location at Grand Central Market, 311 S. Broadway Ave, in downtown Los Angeles.
The unveiling of MLS clubs’ 2023 adidas jerseys arrives during a period of tremendous momentum behind the sport of soccer in North America, as Major League Soccer launches its 28th season on Feb. 25 and the excitement continues to build on the path to the 2026 World Cup hosted by the U.S., Canada, and Mexico.
Clubs’ jersey launch days are detailed below. Subject to change.
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ABOUT MAJOR LEAGUE SOCCER
Headquartered in New York City, Major League Soccer — celebrating its 28th season in 2023 — features 29 clubs throughout the United States and Canada, including 2023 expansion team St. Louis CITY SC. All MLS, Leagues Cup, and select MLS NEXT Pro and MLS NEXT matches can be watched through MLS Season Pass, available on the Apple TV app on Apple devices, smart TVs, streaming devices, set-top boxes, and game consoles, and the web at tv.apple.com. MLS Season Pass will feature the most expansive and accessible lineup of programming ever for MLS fans. For more information about MLS, visit mlssoccer.com. For more information about the Apple TV app, visit apple.com/apple-tv-app.
Contact:
Major League Soccer
Angela Alfano
646-682-5313
